Ep. #581 | Building a Profitable, Sustainable Business As A Woman Without Losing Yourself

By Jenn Pike | May 7, 2026

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This one came straight from a morning walk with my husband Chris. He listened to me talk for the whole walk, turned to me, and said, “That was a podcast.” So here we are — on what’s normally a writing day for me — and I had to record this.

This is the conversation I don’t see happening enough in the online business world, especially for women who are navigating the intersection of body, business, life, and a whole lot of change.

In This Episode I Cover:

  • Why the “more, more, more” model of business is a lie — and what I mean by that
  • My 30-year journey in the health, fitness, and business industry (from 17-year-old sole proprietor to multi-seven-figure company)
  • The early hustle years: driving to clients, teaching classes, opening my boutique studio Simplicity Yoga & Fitness Therapy Studios, and what I actually made after four years (spoiler: $960)
  • How selling my studio in 2016 launched everything that came after
  • My first online programs — making $11K, then $18K — and why hitting those numbers broke me in the most revealing way
  • The nervous system reckoning that came with my first million-dollar year
  • Why I chose not to double revenue at all costs, and what I focused on instead
  • The ecosystem model: why one signature offer is a starting point, not a business
  • How we simplified from 9 offers down to 3-4 — and did the same revenue with far less effort
  • Why I protect my team’s nervous systems like a mama bear, and why sustainable success is the only success I’m interested in
  • The grief that doesn’t get talked about: what it means to be a woman in midlife, releasing older versions of yourself, and stepping into who you’re becoming
  • Why I build everything organically — no big ad spend, no app, no AI replacing my voice
  • What I’m building now: the Audacious Woman, a certification, and legacy work that leaves an imprint

Key Takeaways:

  • Don’t confuse your ability with your capacity — you likely have more of the former than you think
  • Sustainable success > scaling at all costs
  • Your nervous system is a business metric
  • A business ecosystem needs multiple aligned pathways — not one offer carrying all the weight
  • You don’t need permission to build differently. You need desire and the courage to stop abandoning yourself in the process.

Let’s dive in!

Thank you for joining us today. If you could rate, review & subscribe, it would mean the world to me! While you’re at it, take a screenshot and tag me @jennpike to share on Instagram – I’ll re-share that baby out to the community & once a month I’ll be doing a draw from those re-shares and send the winner something special!

Click here to listen:

Apple Podcasts – CLICK HERE
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This episode is sponsored by:

  • withinUs | Use the code JENNPIKE20 at withinus.ca for a limited time to save 20% off your first order and 20% off your first subscription order
  • St. Francis | Go to stfrancisherbfarm.com and save 15% off your all your orders with code JENNPIKE15 
  • Eversio Wellness | Go to eversiowellness.com/discount/jennpike15 and save 15% off every order with code JENNPIKE15 /// not available for “subscribe & save” option

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Have a question? Send it over to hello@jennpike.com and I’ll do my best to share helpful insights, thoughts and advice.

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